Casaccio Media, LLC ("we," "us," or "our") is a digital marketing agency registered in Phoenix, Arizona, specializing in Google Ads, Performance Max campaigns, and data-driven growth strategies. We serve businesses across all industries and verticals, including restaurants, multi-location businesses, e-commerce, home services, professional services, and more. We are committed to protecting your privacy and handling your data with transparency and care.
Scope of This Policy
This Privacy Policy applies to:
- Our website at casacciomedia.com and all associated subdomains
- Direct communications with prospective and current clients via email, phone, or contact forms
- Data we access and manage on behalf of clients for advertising campaign management
Information We Collect
Direct Contact Information
When you contact us through our website forms, email, or phone, we collect:
- Full name
- Email address
- Phone number
- Business name
- Website URL
- Message content
Client Account Data
For clients who engage our services, we may access the following with your explicit authorization:
- Google Ads Accounts: Campaign data, conversion data, audience information, and billing details
- Google Business Profiles: Location data, reviews, photos, and business information
- Google Analytics: Website traffic data, user behavior metrics, and conversion tracking information
- CRM & Audience Data: Customer lists provided for audience targeting and Performance Max campaigns
Google API Disclosure: We adhere to Google's Limited Use Policy regarding all data accessed via Google APIs. We only use this data to provide and improve our advertising services to you.
Automatically Collected Data
When you visit our website, we automatically collect certain information through Google Analytics and similar tools:
- IP address (anonymized)
- Browser type and version
- Device type
- Operating system
- Pages visited
- Time spent on pages
- Referral source
- Geographic location (city-level)
How We Use Your Data
Marketing & Advertising Optimization
We use personal information and audience data to optimize advertising campaigns for our clients. This includes using aggregated, de-identified audience data to identify potential customers based on interests, behaviors, demographics, and intent signals to improve ad performance across Google Search, Display, YouTube, and other advertising platforms.
Conversion Tracking
For clients with physical locations, we may utilize Google's Store Visit Conversion tracking, which uses anonymized and aggregated location data from users who have opted into Location History. For e-commerce and lead generation clients, we track online conversions such as purchases, form submissions, and phone calls. This data helps us measure the effectiveness of advertising campaigns. No personally identifiable location data is accessible to us or our clients.
Other Uses
- Responding to your inquiries and providing customer support
- Sending service-related communications
- Improving our website and services
- Generating performance reports for clients
- Complying with legal obligations
No-Sale Policy
Casaccio Media, LLC does not sell, rent, or lease personal information to third parties.
We will never monetize your personal data by selling it to advertisers, data brokers, or any other third parties. Your information is used solely for the purposes described in this policy and to provide you with our services.
Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal information:
Right to Know
Request information about what personal data we collect and how we use it
Right to Access
Obtain a copy of the personal information we hold about you
Right to Deletion
Request that we delete your personal information, subject to legal exceptions
Right to Correction
Request correction of inaccurate personal information
Right to Opt-Out
Opt out of the sale or sharing of personal information (we do not sell data)
Right to Non-Discrimination
Exercise your rights without discriminatory treatment
To exercise any of these rights, please contact us at casacciomedia@gmail.com. We will respond to your request within 45 days.
Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- SSL/TLS encryption for all data transmitted to and from our website
- Secure access controls and authentication for all client account access
- Regular security assessments and updates to our systems
- Limited employee access to personal information on a need-to-know basis
- Secure data storage with reputable cloud service providers
Third-Party Links
Our website may contain links to third-party websites and services, including Google, Meta, and other advertising platforms. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.
Agency Data Processing
When acting as a data processor on behalf of our clients, we:
- Process data only according to client instructions and our service agreement
- Maintain confidentiality of all client data and customer information
- Implement appropriate security measures to protect client data
- Do not use client data for any purpose other than providing our services
- Return or delete client data upon termination of our service agreement, as requested
- Assist clients in responding to data subject requests where applicable
Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will post the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically. Your continued use of our website or services after any changes constitutes your acceptance of the updated policy.
Contact Us
If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us: